Bateson, J. E. Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson.
Chicago Style CitationBateson, John E.G. Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson.
MLA CitationBateson, John E.G. Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson.
Warning: These citations may not always be 100% accurate.