APA Citation

BOYD, H. W. (1965). Advertising management: Selected readings. Richard D. Irwin Inc.

Chicago Style Citation

BOYD, Harper W. Advertising Management: Selected Readings. Richard D. Irwin Inc, 1965.

MLA Citation

BOYD, Harper W. Advertising Management: Selected Readings. Richard D. Irwin Inc, 1965.

Warning: These citations may not always be 100% accurate.