APA Citation

SMITH, P. (1999). Strategic Marketing Communications: New Ways to Build and Integrate Communications. KOGAN PAGE Limited.

Chicago Style Citation

SMITH, PR. Strategic Marketing Communications: New Ways to Build and Integrate Communications. KOGAN PAGE Limited, 1999.

MLA Citation

SMITH, PR. Strategic Marketing Communications: New Ways to Build and Integrate Communications. KOGAN PAGE Limited, 1999.

Warning: These citations may not always be 100% accurate.