APA Citation

MALHOTRA, N. K. (2004). Marketing Research: An Applied Orientation. Prentice-Hall.

Chicago Style Citation

MALHOTRA, Naresh K. Marketing Research: An Applied Orientation. Prentice-Hall, 2004.

MLA Citation

MALHOTRA, Naresh K. Marketing Research: An Applied Orientation. Prentice-Hall, 2004.

Warning: These citations may not always be 100% accurate.