DALRYMPLE, D. J. (1984). Marketing management. Strategy and cases. John Wiley & Sons.
Chicago Style CitationDALRYMPLE, Dauglass J. Marketing Management. Strategy and Cases. John Wiley & Sons, 1984.
MLA CitationDALRYMPLE, Dauglass J. Marketing Management. Strategy and Cases. John Wiley & Sons, 1984.
Warning: These citations may not always be 100% accurate.