APA Citation

ENIS, B. K. (1995). Marketing classics. Selection of influential articles. PRENTICE HALL.

Chicago Style Citation

ENIS, Ben K. Marketing Classics. Selection of Influential Articles. PRENTICE HALL, 1995.

MLA Citation

ENIS, Ben K. Marketing Classics. Selection of Influential Articles. PRENTICE HALL, 1995.

Warning: These citations may not always be 100% accurate.