APA Citation

Zaltman, G. (2003). How Customers Think: Essential Insights into the mind of the market.

Chicago Style Citation

Zaltman, Gerald. How Customers Think: Essential Insights Into the Mind of the Market. 2003.

MLA Citation

Zaltman, Gerald. How Customers Think: Essential Insights Into the Mind of the Market. 2003.

Warning: These citations may not always be 100% accurate.