APA Citation

LOUDON, D. L. (1993). Consumer Behavior - Concepts and Applications 4th edition. Mc Graw Hill.

Chicago Style Citation

LOUDON, David L. Consumer Behavior - Concepts and Applications 4th Edition. Mc Graw Hill, 1993.

MLA Citation

LOUDON, David L. Consumer Behavior - Concepts and Applications 4th Edition. Mc Graw Hill, 1993.

Warning: These citations may not always be 100% accurate.