APA Citation

Watson, T. (1950). Evaluating Public Relations: A Guide to Planning, Research and Measurement. CIPR.

Chicago Style Citation

Watson, Tom. Evaluating Public Relations: A Guide to Planning, Research and Measurement. CIPR, 1950.

MLA Citation

Watson, Tom. Evaluating Public Relations: A Guide to Planning, Research and Measurement. CIPR, 1950.

Warning: These citations may not always be 100% accurate.