Kinnear, T. C. T. Marketing Research, An Applied Approach. McGraw-Hill Book Company, New York, 1983.
Chicago Style CitationKinnear, Thomas C.; Taylor. Marketing Research, An Applied Approach. McGraw-Hill Book Company, New York, 1983.
MLA CitationKinnear, Thomas C.; Taylor. Marketing Research, An Applied Approach. McGraw-Hill Book Company, New York, 1983.
Warning: These citations may not always be 100% accurate.