APA Citation

Keegan, W. J. Global Marketing Management. Prentice-Hall Inc., New Jersey,Th 1995.

Chicago Style Citation

Keegan, Warren J. Global Marketing Management. Prentice-Hall Inc., New Jersey,Th 1995.

MLA Citation

Keegan, Warren J. Global Marketing Management. Prentice-Hall Inc., New Jersey,Th 1995.

Warning: These citations may not always be 100% accurate.