Neidell, L. A. (1983). Cases in strategic marketing management. Tulsa:PennWell Books.
Chicago Style CitationNeidell, Lester A. Cases in Strategic Marketing Management. Tulsa:PennWell Books, 1983.
MLA CitationNeidell, Lester A. Cases in Strategic Marketing Management. Tulsa:PennWell Books, 1983.
Warning: These citations may not always be 100% accurate.