Reich, A. Z. (1997). Marketing Management for the Hospitality Industry: A Strategic Approach. New York:John Wiley & Sons, Inc.
Chicago Style CitationReich, Allen Z. Marketing Management for the Hospitality Industry: A Strategic Approach. New York:John Wiley & Sons, Inc, 1997.
MLA CitationReich, Allen Z. Marketing Management for the Hospitality Industry: A Strategic Approach. New York:John Wiley & Sons, Inc, 1997.
Warning: These citations may not always be 100% accurate.