Zikmund, W. G. (1997). Business Research Methods. San Diego:The Dryden Press.
Chicago Style CitationZikmund, William G. Business Research Methods. San Diego:The Dryden Press, 1997.
MLA CitationZikmund, William G. Business Research Methods. San Diego:The Dryden Press, 1997.
Warning: These citations may not always be 100% accurate.