APA Citation

ZIKMUND, W. G. (2007). Exploring Marketing Research, 9th Ed. Thomson/South-Western.

Chicago Style Citation

ZIKMUND, William G. Exploring Marketing Research, 9th Ed. Thomson/South-Western, 2007.

MLA Citation

ZIKMUND, William G. Exploring Marketing Research, 9th Ed. Thomson/South-Western, 2007.

Warning: These citations may not always be 100% accurate.