Perreault, W. D. (2005). Basic Marketing: A global-managerial approach. McGraw-Hill.
Chicago Style CitationPerreault, William D. Basic Marketing: A Global-managerial Approach. McGraw-Hill, 2005.
MLA CitationPerreault, William D. Basic Marketing: A Global-managerial Approach. McGraw-Hill, 2005.
Warning: These citations may not always be 100% accurate.