<KOTLER, P. Marketing management; analysis, planning, implementation and control. Prentice-Hall, Inc.
Chicago Style Citation<KOTLER, Philip>. Marketing Management; Analysis, Planning, Implementation and Control. Prentice-Hall, Inc.
MLA Citation<KOTLER, Philip>. Marketing Management; Analysis, Planning, Implementation and Control. Prentice-Hall, Inc.
Warning: These citations may not always be 100% accurate.