APA Citation

Zeithaml, V. A. (2000). Services marketing: Integrating customer focus across the firm. McGraw-Hill, Inc.

Chicago Style Citation

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill, Inc, 2000.

MLA Citation

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill, Inc, 2000.

Warning: These citations may not always be 100% accurate.