HOFFMAN, K. D. (2006). Services Marketing: Concepts, strategies, & cases. Thomson.
Chicago Style CitationHOFFMAN, K. Douglas. Services Marketing: Concepts, Strategies, & Cases. Thomson, 2006.
MLA CitationHOFFMAN, K. Douglas. Services Marketing: Concepts, Strategies, & Cases. Thomson, 2006.
Warning: These citations may not always be 100% accurate.