APA Citation

AAKER, D. A. (1998). Strategic market managementDavid A. Aaker. John Wiley & Sons.

Chicago Style Citation

AAKER, David A. Strategic Market ManagementDavid A. Aaker. John Wiley & Sons, 1998.

MLA Citation

AAKER, David A. Strategic Market ManagementDavid A. Aaker. John Wiley & Sons, 1998.

Warning: These citations may not always be 100% accurate.