KOTLER, P. (2004). Principles of marketing ed.10Philip Kotler, Gary Armstrong. Prentice Hall.
Chicago Style CitationKOTLER, Philip. Principles of Marketing Ed.10Philip Kotler, Gary Armstrong. Prentice Hall, 2004.
MLA CitationKOTLER, Philip. Principles of Marketing Ed.10Philip Kotler, Gary Armstrong. Prentice Hall, 2004.
Warning: These citations may not always be 100% accurate.