APA Citation

WELLS, W. (2006). Advertising principles & practiceWilliam Wells, Sandra Moriarty and John Burnett. Pearson.

Chicago Style Citation

WELLS, William. Advertising Principles & PracticeWilliam Wells, Sandra Moriarty and John Burnett. Pearson, 2006.

MLA Citation

WELLS, William. Advertising Principles & PracticeWilliam Wells, Sandra Moriarty and John Burnett. Pearson, 2006.

Warning: These citations may not always be 100% accurate.