APA Citation

Thomson, H. A. (1977). The Great writing in marketing: Selected reading together with the author's own retrospective commentaries. The PPC Books.

Chicago Style Citation

Thomson, Howard A. The Great Writing in Marketing: Selected Reading Together With the Author's Own Retrospective Commentaries. The PPC Books, 1977.

MLA Citation

Thomson, Howard A. The Great Writing in Marketing: Selected Reading Together With the Author's Own Retrospective Commentaries. The PPC Books, 1977.

Warning: These citations may not always be 100% accurate.