Webster, F. E. (1994). Market-driven management: Using the new marketing concept to create a customer oriented company. John Wiley.
Chicago Style CitationWebster, Frederick E. Market-driven Management: Using the New Marketing Concept to Create a Customer Oriented Company. John Wiley, 1994.
MLA CitationWebster, Frederick E. Market-driven Management: Using the New Marketing Concept to Create a Customer Oriented Company. John Wiley, 1994.
Warning: These citations may not always be 100% accurate.