Quelch, J. A. .. [. a. (1996). Cases in marketing management and strategy: An Asia-Pasific perspective. Prentice Hall Simon & Schuster [Asia] Pte Ltd.
Chicago Style CitationQuelch, John A. ... [et al]. Cases in Marketing Management and Strategy: An Asia-Pasific Perspective. Prentice Hall Simon & Schuster [Asia] Pte Ltd, 1996.
MLA CitationQuelch, John A. ... [et al]. Cases in Marketing Management and Strategy: An Asia-Pasific Perspective. Prentice Hall Simon & Schuster [Asia] Pte Ltd, 1996.
Warning: These citations may not always be 100% accurate.