Hooley, G. J. (2004). Marketimg Strategy and Competitive Positioning. Prentice hall.
Chicago Style CitationHooley, Graham J,Saunders. Marketimg Strategy and Competitive Positioning. Prentice hall, 2004.
MLA CitationHooley, Graham J,Saunders. Marketimg Strategy and Competitive Positioning. Prentice hall, 2004.
Warning: These citations may not always be 100% accurate.