Staff View: Global Marketing Management

Main Author:	Warren J. Keegan
Format:	TEXT
Published:	Prentice Hall
Subjects:	Synopsis: I. INTRODUCTION AND OVERVIEW. 1. Introduction to Global Marketing.II. THE GLOBAL MARKETING ENVIRONMENT. 2. The Global Economic Environment. 3. The Social and Cultural Environment. 4. The Political, Legal, and Regulatory Environments of Global Ma

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recordtype	oai_dc
spelling	amikomlib-19032016-08-08 00:00:00STMIK AMIKOMGlobal Marketing ManagementWarren J. KeeganSynopsis: I. INTRODUCTION AND OVERVIEW. 1. Introduction to Global Marketing.II. THE GLOBAL MARKETING ENVIRONMENT. 2. The Global Economic Environment. 3. The Social and Cultural Environment. 4. The Political, Legal, and Regulatory Environments of Global MaPrentice HallTEXT
institution	STMIK AMIKOM
collection	Perpustakaan Yogyakarta
topic	Synopsis: I. INTRODUCTION AND OVERVIEW. 1. Introduction to Global Marketing.II. THE GLOBAL MARKETING ENVIRONMENT. 2. The Global Economic Environment. 3. The Social and Cultural Environment. 4. The Political, Legal, and Regulatory Environments of Global Ma
spellingShingle	Synopsis: I. INTRODUCTION AND OVERVIEW. 1. Introduction to Global Marketing.II. THE GLOBAL MARKETING ENVIRONMENT. 2. The Global Economic Environment. 3. The Social and Cultural Environment. 4. The Political, Legal, and Regulatory Environments of Global Ma Warren J. Keegan Global Marketing Management
description
format	TEXT
author	Warren J. Keegan
author_sort	Warren J. Keegan
title	Global Marketing Management
title_short	Global Marketing Management
title_full	Global Marketing Management
title_fullStr	Global Marketing Management
title_full_unstemmed	Global Marketing Management
title_sort	global marketing management
publisher	Prentice Hall
publishDate
_version_	1543599169422229504
score	14.79448