Value-Based Marketing. Marketing Strategies for corporate growth and Shareholder Value
Value_based Marketing. MArketing Strategies for corporate growth and shreho
| Main Author: | DOYLE, Peter |
|---|---|
| Format: | Buku Teks |
| Language: | Bahasa Inggris |
| Published: |
Wiley Publishing
2008
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| Subjects: | |
| Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=11194 |
| Summary: |
Value_based Marketing. MArketing Strategies for corporate growth and shreho |
|---|---|
| Physical Description: |
xii, 367 p. ,26 cm 21 cm 0 cm |
| ISBN: |
ISBN:9780470773147 |