Integrated Advertising , Promotion, and Marketing Communications
| Main Author: | CLOW, Kenneth E. |
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| Format: | Buku Teks |
| Language: | Bahasa Inggris |
| Published: |
PRENTICE HALL
2002
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| Subjects: | |
| Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=22573 |
| Physical Description: |
XXVi, 638 p. ,26 cm 21 cm 0 cm |
|---|---|
| ISBN: |
380.03 Clo i |