The Dynamics of Persuasion
PERSUASION is such an endemic feature of American society that new exemplars— communicators, messages, and campaigns—emerge constantly. Just as the third edition was hitting academic bookstores, Americans found themselves in the midst of an electrifying election campaign. How could a persuasion...
Main Author: | Richard M. Perloff |
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Format: | eBook |
Language: | Bahasa Inggris |
Published: |
Taylor & Francis
2010
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Subjects: | |
Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=51311 |