Predifining Emotion Throught Product Design
In the recent decades the business environment has changed tremendously due to the advance of globalization and competition, changing the essentials for success. To overcome competitive pressure, marketer and designer have to focus on customer's sensory needs and desires to create a deep rooted...
| Main Author: | Theresia Reni, Herry Hudrasyah |
|---|---|
| Format: | Jurnal |
| Language: | Bahasa Inggris |
| Published: |
ITB
2010
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| Subjects: | |
| Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=51797 |