PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA

Public Relations (PR) is a mediator its public companies, both internal public and external public companies. A PR should be oble to heor, smell, feel and see the public opinion. The era of social media, which is characterized by the increasing use of online media such as Facebook, Twitter, You Tube...

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Main Author: Adhianty Nurjanah
Format: Laporan Penelitian
Language: Bahasa Indonesia
Published: IKOM UMY 2015
Subjects:
Online Access: http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=60175
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id oai:lib.umy.ac.id:60175
recordtype oai_dc
spelling oai:lib.umy.ac.id:601752021-06-16T13:07:01ZPUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIAAdhianty NurjanahPublic Relations, PR Strategy, Social MediaPublic Relations (PR) is a mediator its public companies, both internal public and external public companies. A PR should be oble to heor, smell, feel and see the public opinion. The era of social media, which is characterized by the increasing use of online media such as Facebook, Twitter, You Tube, Plurk, etc, the duty of a PR company experienced major changes, because a PR not to mention hundreds of potential customers, but thousands and even millions more potential consumers in cyberspace, which can and are free to communicate, expressing their will without being dependent on the mainstream media, They can form their own online communities, whether based on occupation, hobby, or a brand. They can also share information through blogs, forums and mailing lisfs, as well as to network with Facebook and Friendster. The social medio have been able to revolutionize the way of communicating with bloggers, the Facebookers, the Friendsters, the owner of the account in Plukers and other Web 2.0 all of which are consumers, as well as publishers and influencers, Thus the company to still exist in the ero of social media, a PR company should be able to communicate actively and effectively with the public. Now PR does not use on troditional PR strategy, which is well informed, communication, marketing but olso with a PR strategy social media technology well.IKOM UMY2015Laporan PenelitianLPBahasa Indonesiahttp://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=60175
institution Universitas Muhammadiyah Yogyakarta
collection Perpustakaan Yogyakarta
language Bahasa Indonesia
topic Public Relations, PR Strategy, Social Media
spellingShingle Public Relations, PR Strategy, Social Media
Adhianty Nurjanah
PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
description Public Relations (PR) is a mediator its public companies, both internal public and external public companies. A PR should be oble to heor, smell, feel and see the public opinion. The era of social media, which is characterized by the increasing use of online media such as Facebook, Twitter, You Tube, Plurk, etc, the duty of a PR company experienced major changes, because a PR not to mention hundreds of potential customers, but thousands and even millions more potential consumers in cyberspace, which can and are free to communicate, expressing their will without being dependent on the mainstream media, They can form their own online communities, whether based on occupation, hobby, or a brand. They can also share information through blogs, forums and mailing lisfs, as well as to network with Facebook and Friendster. The social medio have been able to revolutionize the way of communicating with bloggers, the Facebookers, the Friendsters, the owner of the account in Plukers and other Web 2.0 all of which are consumers, as well as publishers and influencers, Thus the company to still exist in the ero of social media, a PR company should be able to communicate actively and effectively with the public. Now PR does not use on troditional PR strategy, which is well informed, communication, marketing but olso with a PR strategy social media technology well.
format Laporan Penelitian
author Adhianty Nurjanah
author_sort Adhianty Nurjanah
title PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
title_short PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
title_full PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
title_fullStr PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
title_full_unstemmed PUBLTC RELATTONS (PR) DI ERA SOCIAL MEDIA
title_sort publtc relattons (pr) di era social media
publisher IKOM UMY
publishDate 2015
url http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=60175
isbn LP
_version_ 1702749728027967488
score 14.79448