MASKULINITAS DALAM L'MEN
This reseorch is trying to analyze about masculinities construction toward the L'A4EN advertisement. The purpose of this research is want to understand how the masculinities concept which constructed by L'IAEN through the several of advertisement concepts and how the society understand of...
Main Author: | Agung Budi Prasetyo |
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Format: | Laporan Penelitian |
Language: | Bahasa Indonesia |
Published: |
IKOM UMY
2015
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Subjects: | |
Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=60471 |
Summary: |
This reseorch is trying to analyze about masculinities construction toward
the L'A4EN advertisement. The purpose of this research is want to understand
how the masculinities concept which constructed by L'IAEN through the
several of advertisement concepts and how the society understand of that
construction. The writer can conclude that most of the informants give the
same view. It is called dominant hegemonic. From the result, we can understand
that social class from the background of each informant is not relevance in
the reception of masculinities concept when they read the messoge of L'IAEN
advertisement. |
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ISBN: |
LP |