Cases in marketing management

Main Authors: BERNHARDT, Kenneth L., Kinnear, Thomas C., KINNEAR, Thomas C.
Format: TEXT
Language: eng
Published: Plano, Texas:Business Publications, Inc. 1985
Subjects:
Online Access: http://opac.lib.ugm.ac.id/index.php?mod=book_detail&sub=BookDetail&act=view&typ=htmlext&buku_id=222964&unit_id=1
PINJAM
id ugmlib-222964
recordtype oai_dc
spelling ugmlib-2229642016-08-06 Cases in marketing management BERNHARDT, Kenneth L. Kinnear, Thomas C. KINNEAR, Thomas C. Manajemen-Pemasaran Plano, Texas:Business Publications, Inc. 1985 TEXT xiii, 705 hlm., ilus, 24 cm. 658.8, Ber, c eng http://opac.lib.ugm.ac.id/index.php?mod=book_detail&sub=BookDetail&act=view&typ=htmlext&buku_id=222964&unit_id=1
institution Universitas Gajah Mada
collection Perpustakaan Yogyakarta
language eng
topic Manajemen-Pemasaran
spellingShingle Manajemen-Pemasaran
BERNHARDT, Kenneth L.
Kinnear, Thomas C.
KINNEAR, Thomas C.
Cases in marketing management
format TEXT
author BERNHARDT, Kenneth L.
Kinnear, Thomas C.
KINNEAR, Thomas C.
author_sort BERNHARDT, Kenneth L.
title Cases in marketing management
title_short Cases in marketing management
title_full Cases in marketing management
title_fullStr Cases in marketing management
title_full_unstemmed Cases in marketing management
title_sort cases in marketing management
publisher Plano, Texas:Business Publications, Inc.
publishDate 1985
url http://opac.lib.ugm.ac.id/index.php?mod=book_detail&sub=BookDetail&act=view&typ=htmlext&buku_id=222964&unit_id=1
callnumber-raw 658.8, Ber, c
callnumber-search 658.8, Ber, c
_version_ 1702184796674850816
score 14.79448