APA Citation

Alderson, W. (1957). Marketing Behavior and Executive Action: A Functionalist Approach to Marketing Theory Wroe Alderson. Illinois:Richard D.Irwin.

Chicago Style Citation

Alderson, Wroe. Marketing Behavior and Executive Action: A Functionalist Approach to Marketing Theory Wroe Alderson. Illinois:Richard D.Irwin, 1957.

MLA Citation

Alderson, Wroe. Marketing Behavior and Executive Action: A Functionalist Approach to Marketing Theory Wroe Alderson. Illinois:Richard D.Irwin, 1957.

Warning: These citations may not always be 100% accurate.