Marketing Behavior and Executive Action: A Functionalist Approach to Marketing Theory Wroe Alderson
| Main Author: | Alderson, Wroe |
|---|---|
| Format: | TEXT |
| Language: | ind |
| Published: |
Illinois:Richard D.Irwin
1957
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| Online Access: |
http://opac.lib.ugm.ac.id/index.php?mod=book_detail&sub=BookDetail&act=view&typ=htmlext&buku_id=644643&unit_id=1 |