Qualitative Research Methods in Public Relations and Marketing Communications

Qualitative Research Methods in Public Relations and Marketing Communications will be invaluable for those undertaking research methods courses on public relations and marketing communication degrees, as well as those working on a dissertation.

Main Author: Daymon, Christine, Immy Holloway
Format: Buku Teks
Language: Bahasa Inggris
Published: Routledge 2005
Subjects:
Online Access: http://library.umy.ac.id/katalog.php?opo=lihatDetilKatalog&id=83511
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