Komunikasi pemasaran terpadu dalam periklanan dan promosi = Integrated marketing communication in advertising and promotion (Edisi 8)
Main Authors: | Shimp, Terence A., Sena, Harya Bhima, Santi, Fitri, Dewi, Annisa Puspita |
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Format: | Buku Teks |
Language: | Ind |
Published: |
Salemba Empat
2014
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Subjects: | |
Online Access: |
http://www.library.usd.ac.id//web/index.php?pilih=search&p=1&q=124121&go=Detail |