Essentials Of Marketing: A Global Managerial Approach
This book is about marketing and marketing strategy planning,and at it essence, marketing strategy planning is about figuring out how to do a superior job of satisfying customer
| Main Author: | William D.Perreault, E. Jerome McCarthy |
|---|---|
| Format: | Sirkulasi |
| Language: | Inggris |
| Published: |
Mc Graw Hill
2006
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| Subjects: | |
| Online Access: |
http://opacperpus.jogjakota.go.id/index.php/home/detail_koleksi?kd_buku=016466&id=1&kd_jns_buku=SR |