Advertising, Promotion, and Other Aspects of Integrated Marketing Communications
Main Author: | Shimp, Terence A. |
---|---|
Format: | Buku Teks |
Language: | Bahasa Inggris |
Published: |
Thomson
2007
|
Subjects: | |
Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26777 |
id |
oai:lib.umy.ac.id:26777 |
---|---|
recordtype |
oai_dc |
spelling |
oai:lib.umy.ac.id:267772021-06-16T13:03:05ZAdvertising, Promotion, and Other Aspects of Integrated Marketing CommunicationsShimp, Terence A.Iklan Promosi PemasaranThomson2007Buku Teks27cm, 629 pg659.1 Shi aBahasa Inggrishttp://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26777 |
institution |
Universitas Muhammadiyah Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Bahasa Inggris |
topic |
Iklan Promosi Pemasaran |
spellingShingle |
Iklan Promosi Pemasaran Shimp, Terence A. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
description |
|
format |
Buku Teks |
author |
Shimp, Terence A. |
author_sort |
Shimp, Terence A. |
title |
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
title_short |
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
title_full |
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
title_fullStr |
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
title_full_unstemmed |
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications |
title_sort |
advertising, promotion, and other aspects of integrated marketing communications |
physical |
27cm, 629 pg |
publisher |
Thomson |
publishDate |
2007 |
url |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26777 |
isbn |
659.1 Shi a |
_version_ |
1702743006279368704 |
score |
14.79448 |