Marketing Management: A Strategic Decision-Making Approach
Main Author: | Mullins, John W., Walker, Orville C. |
---|---|
Format: | Buku Teks |
Language: | Bahasa Inggris |
Published: |
McGraw-Hill
2008
|
Subjects: | |
Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26792 |
id |
oai:lib.umy.ac.id:26792 |
---|---|
recordtype |
oai_dc |
spelling |
oai:lib.umy.ac.id:267922021-06-16T13:03:05ZMarketing Management: A Strategic Decision-Making ApproachMullins, John W., Walker, Orville C.Manajemen pemasaranMcGraw-Hill2008Buku Teks25cm, 533 pg658.81 Mul mBahasa Inggrishttp://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26792 |
institution |
Universitas Muhammadiyah Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Bahasa Inggris |
topic |
Manajemen pemasaran |
spellingShingle |
Manajemen pemasaran Mullins, John W., Walker, Orville C. Marketing Management: A Strategic Decision-Making Approach |
description |
|
format |
Buku Teks |
author |
Mullins, John W., Walker, Orville C. |
author_sort |
Mullins, John W., Walker, Orville C. |
title |
Marketing Management: A Strategic Decision-Making Approach |
title_short |
Marketing Management: A Strategic Decision-Making Approach |
title_full |
Marketing Management: A Strategic Decision-Making Approach |
title_fullStr |
Marketing Management: A Strategic Decision-Making Approach |
title_full_unstemmed |
Marketing Management: A Strategic Decision-Making Approach |
title_sort |
marketing management: a strategic decision-making approach |
physical |
25cm, 533 pg |
publisher |
McGraw-Hill |
publishDate |
2008 |
url |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=26792 |
isbn |
658.81 Mul m |
_version_ |
1702743009637957632 |
score |
14.79448 |