Gurus and Oracles The Marketing of Information
The information industry is larger and broader than it seems. In 2010, “business information†alone accounted for about $358 billion worth of sales with over two hundred providers. 3 Some of these companies’ business consists of collecting and selling data (this is the case of Reuters or credi...
| Main Author: | Miklos Sarvary |
|---|---|
| Format: | eBook |
| Language: | Bahasa Inggris |
| Published: |
The MIT Press
2011
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| Subjects: | |
| Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=52029 |