Cases in Marketing Management and Strategy
| Main Author: | QUELCH, John A. et al. |
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| Format: | Buku Teks |
| Language: | Bahasa Inggris |
| Published: |
Prentice Hall
1996
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| Subjects: | |
| Online Access: |
http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=91093 |
| Physical Description: |
Xi, 507p., ilus.,index, 24 cm. |
|---|---|
| ISBN: |
ISBN:0-13-577057-2 |