Fables, fashions, and facts about advertising

Fables, fashions, and facts about advertising. A Study of 28 enduring myths

Main Author: JONES, John Philip
Format: Buku Teks
Language: Bahasa Inggris
Published: Sage Publication 2004
Subjects:
Online Access: http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=9613
PINJAM
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recordtype oai_dc
spelling oai:lib.umy.ac.id:96132021-06-16T13:01:59ZFables, fashions, and facts about advertisingJONES, John PhilipIKLANFables, fashions, and facts about advertising. A Study of 28 enduring mythsSage Publication2004Buku Teksxvii, 305 p. ,21 cm 15 cm 0 cm ISBN:0-7619-2799-9659.1 Jon fBahasa Inggrishttp://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=9613
institution Universitas Muhammadiyah Yogyakarta
collection Perpustakaan Yogyakarta
language Bahasa Inggris
topic IKLAN
spellingShingle IKLAN
JONES, John Philip
Fables, fashions, and facts about advertising
description Fables, fashions, and facts about advertising. A Study of 28 enduring myths
format Buku Teks
author JONES, John Philip
author_sort JONES, John Philip
title Fables, fashions, and facts about advertising
title_short Fables, fashions, and facts about advertising
title_full Fables, fashions, and facts about advertising
title_fullStr Fables, fashions, and facts about advertising
title_full_unstemmed Fables, fashions, and facts about advertising
title_sort fables, fashions, and facts about advertising
physical xvii, 305 p. ,21 cm 15 cm 0 cm
publisher Sage Publication
publishDate 2004
url http://oaipmh-jogjalib.umy.ac.idkatalog.php?opo=lihatDetilKatalog&id=9613
isbn ISBN:0-7619-2799-9
callnumber-raw 659.1 Jon f
callnumber-search 659.1 Jon f
_version_ 1702738682982694912
score 14.79448