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Cases in marketing management and strategy : an Asia-Pasific perspective

Main Author: Quelch, John A. ... [et al]
Format: Buku Teks
Language: Eng
Published: Prentice Hall Simon & Schuster [Asia] Pte Ltd. 1996
Subjects:
MARKETING - MANAGEMENT
Online Access: http://www.library.usd.ac.id//web/index.php?pilih=search&p=1&q=43459&go=Detail
PINJAM
id usdlib-43459
recordtype oai_dc
spelling usdlib-434592000-06-23 00:00:00Cases in marketing management and strategy : an Asia-Pasific perspectiveQuelch, John A. ... [et al]MARKETING - MANAGEMENTPrentice Hall Simon & Schuster [Asia] Pte Ltd.1996Buku Teksxi, 507 p. : il. ; 24 cm658.8 CASISBN:0-13-577057-2Enghttp://www.library.usd.ac.id//web/index.php?pilih=search&p=1&q=43459&go=Detail
institution Universitas Sanata Dharma
collection Perpustakaan Yogyakarta
language Eng
topic MARKETING - MANAGEMENT
spellingShingle MARKETING - MANAGEMENT
Quelch, John A. ... [et al]
Cases in marketing management and strategy : an Asia-Pasific perspective
description
format Buku Teks
author Quelch, John A. ... [et al]
author_sort Quelch, John A. ... [et al]
title Cases in marketing management and strategy : an Asia-Pasific perspective
title_short Cases in marketing management and strategy : an Asia-Pasific perspective
title_full Cases in marketing management and strategy : an Asia-Pasific perspective
title_fullStr Cases in marketing management and strategy : an Asia-Pasific perspective
title_full_unstemmed Cases in marketing management and strategy : an Asia-Pasific perspective
title_sort cases in marketing management and strategy : an asia-pasific perspective
physical xi, 507 p. : il. ; 24 cm
publisher Prentice Hall Simon & Schuster [Asia] Pte Ltd.
publishDate 1996
url http://www.library.usd.ac.id//web/index.php?pilih=search&p=1&q=43459&go=Detail
callnumber-raw 658.8 CAS
callnumber-search 658.8 CAS
isbn ISBN:0-13-577057-2
_version_ 1544168512677740544
score 14.79448

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